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| Clean Logo |
Steps to Design a Clean Logo
1. Understand the Brand
Ask yourself:
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What is the business about?
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What values or feelings should the logo express?
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Who is the target audience?
Example: For an agriculture brand, keywords might be natural, fresh, organic, sustainable.
2. Choose the Right Logo Type
Clean logos are often one of these types:
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Wordmark (e.g., Google, Coca-Cola)
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Lettermark (e.g., IBM, ZN)
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Icon + Text (e.g., Nike + name)
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Abstract Symbol (e.g., Pepsi)
For simplicity, icon + text or lettermark works great.
3. Pick a Simple Font
Choose one modern and easy-to-read font.
Best clean fonts:
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Sans-serif: Montserrat, Lato, Poppins, Open Sans
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Avoid decorative or overly detailed fonts
4. Create or Choose a Minimal Symbol
Use a symbol that:
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Relates to your business (leaf, plant, sun for agriculture)
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Is geometric, simple, and balanced
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Can work at small sizes
Tips:
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Use 1–2 shapes
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Keep lines thin or moderately thick
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Avoid gradients and too much detail
5. Use a Limited Color Palette
Stick to 1 or 2 colors, max 3.
Safe minimalist colors:
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Black/white/grey
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Earth tones (for agriculture): green, brown, beige
6. Design for Scalability
Test how it looks in:
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Small sizes (mobile app icon, stamp)
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Black and white
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On light and dark backgrounds
A clean logo must be recognizable and legible in all situations.
7. Use Design Tools
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Free Tools: Canva, Looka, LogoMakr, Vectr
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Pro Tools: Adobe Illustrator, Figma
🔍 Example: Clean Agriculture Logo
Text: “GreenRoots”
Font: Montserrat Bold
Symbol: Small leaf inside a circle
Colors: #4CAF50 (green) and black
Layout: Icon on the left, text on the right

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